Whole Kids Organic Cookies

Today's Chewsday Review features Whole Kids Organic Cookies (Vanilla and Milk). Whole Kids have had their dinosaur puffs reviewed in a previous Chewsday post (they weren’t nutritionally outrageous!), and they claim to have only ’real ingredients’ in all of their foods. But can cookies really be a good choice? Let’s have a closer look…

🔶Ingredients:

🔹Butter (32%), flour (30%), oats (21%), coconut palm sugar (12%), milk powder (3%), vanilla extract (0.5%), baking soda (0.5%), other stuff (0%)

🔹All of the ingredients are organic. Remember that organic doesn’t mean healthier or more nutritious.

🔹Coconut palm sugar doesn’t cause environmental issues or hurt the orang-utans (like palm oil), but it’s still just another type of sugar (no better or worse than regular sugar).

🔹Common allergens include: wheat, dairy and soy

🔶The positives:

🔹Sugar content just scrapes in under general healthy guidelines at 14g/100g. This would be lower than most sweet biscuits (for example Milk Arrowroot have 22g/100g of sugar).

🔹Sodium (salt) content is within healthy guidelines at 137mg/100g.

🔶The negatives:

🔹The fat content is well above healthy guidelines (34.4g/100g which is 3 times the recommendation) which isn’t necessarily a bad thing for young children, but the saturated fat content is seven times the recommended maximum content at 22g/100g. This saturated fat would come primarily from the butter which is the ingredient in the greatest quantity in these biscuits (a third of each biscuit is just butter).

🔹There’s nothing particularly nutritious about these biscuits. They’re just a filler food.

🔹The texture is quite firm and requires reasonable biting and chewing skills, so not appropriate for young bubs (like some of the more ‘bite and dissolve style crackers). The packet recommends for children older than 12 months.

🔹At $4.99 for a packet of 10 biscuits, these are NOT cheap.That’s 50c per biscuit or $62.40/kg (remember that corn thins were 8c per thin!)

🔶The marketing:

🔹“Nothing artificial” Yep, true, but also true of most products out there!

🔹“Real ingredients” Oh heaven forbid you should put in unreal ingredients! This is a bit like the old ‘no nasties’ claim.

🔹""Vanilla and milk" is the flavour, which is interesting given milk provides only 3% of this biscuit. I think it makes it seem more wholesome than it actually is. It's just a biscuit.`

🔶The alternatives:

🔹Nutritionally these cookies don’t offer much, but they’re also not making me mad like lots of the other products marketed at kids. I wouldn’t buy these because they’re ridiculously expensive for some butter and flour mixed together. I’d say just make your own if you want biscuits, or choose whole foods like bread, yoghurt, fruit or veg instead.

About Mealtime Building Blocks

Dr Kyla Smith is a paediatric dietitian specialising in fussy eating, feeding difficulties and childhood nutrition. Lauren Pike is an occupational therapist working in fussy eating and feeding difficulties. They have a private practice called Mealtime Building Blocks in Perth, Western Australia. You can connect with Kyla and Lauren on their website and sign up for their newsletter, and the Facebook page or on the Instagram page. You can also email them.

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